Friday, June 27, 2014

Samsung Takes Aim At Google's Revenues

This article was originally published by Seeking Alpha on June 20, 2014.

By Sarfaraz A. Khan. Research Asst. Ali Ilahi

Summary: Samsung has played a crucial role in making Google’s Android the world’s most popular mobile platform.Samsung has finally launched its highly anticipated Tizen based smartphone, the first of its kind, in a bid to reduce its reliance on Android.This, however, is not just about one smartphone as Samsung’s move can have far reaching implications.
Samsung (OTC:SSNLF) (OTC:SSNGY) has been looking for an alternative to Google's (GOOG) (GOOGL) Android for the last couple of years. It has been working with Intel (INTC) to develop Tizen, a Linux- based open source operating system that, so far, has not gained any meaningful foothold in the industry.

With Samsung backing, however, that can change.

Enter Tizen

Last year, in October, Samsung launched its smart camera called NX300M that ran on Tizen. This was the first consumer product developed by Samsung that ran on the open-sourced software. Then in February, 2014, Samsung launched Samsung Gear 2, a smart-watch running on Tizen.

As expected, the company is now gearing up to launch its first Tizen based smartphone called Samsung Z, in Russia, before the end of September, 2014. This will be the first ever Tizen-based smartphone. The company has planned to initially introduce the smartphone to its customers in the emerging markets where Samsung already dominates, such as India and Russia, before bringing it to the U.S. and Europe.

With Samsung Z, those who are accustomed to using the company's Android-based smartphones will not find any ... read full article at Seeking Alpha